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Communicate to Get Through (Business Writing Module)
November 5 @ 9:00 am - 5:00 pm₱4000 – ₱6000
The business world moves at a pace that often appears to be faster than light. At times, it may seem to have little use or need for the written word. However, almost nothing could be farther from the truth.
Even with the multitude of high-tech communication options available to businesses today, the need for effective writing skills refuses to go out of style. If anything, the sophisticated needs of the present fast-paced market climate have only intensified the need to be able to write with clarity and effectiveness for a variety of situations.
Writing and speaking skills are used every day whether on the job or in social setting. One’s future success may be determined by the extent these skills are developed. Communication is not “doing what comes naturally” but is a complicated process that requires an understanding and application of communication principles. In the communication process two or more people are always involved. Those who communicate best are those who understand that communication starts with the other person’s interests, needs, and wants. Communication and human relations are inseparable. When one communicates, remember his or her human relations skill is showing.
Objectives of the course:
- To inspire participants that writing business letters is easy.
- To discuss the formats and ethical rules to observe in writing business letters.
- To inculcate to the participants that in business writing content is the key while also reviewing grammar and sentence construction.
*A special handout on a quick review of capitalization, use of numbers and proofreaders’ marks will be provided.
- Morning Sessions
- Business Writing Overview (Lecture)
- Writing Deficiencies (Forum / Group Discussion)
- The Art of Communication (Lecture/Activity)
Sender; Receiver; Message; Medium; Barriers; Feedback
- Business Writing Styles (12 seat works / workshops)
Words; Sentences; Paragraphs; Thoughts; Composition
- Negative Effects of Weak Business Writing Style
- Afternoon Sessions
- Grammar Review
- Types of Business Writing (Lecture/Activity)
Instructional; Informational; Persuasive; Transactional
- Formats and Norms/ Rules (Lecture)
Purpose; Function; Medium; Use
- Emails and SMS (Seat Work)
- Ways to Improve Writing Skills (Lecture/ Activity)
Follow through Activities:
- Personal Assessment (of previous communications)
- Coaching and mentoring thru e mail
- Skills evaluation after a month
Who should Attend?
- This course is for individuals who need to write clearly and concisely in a professional environment.
The training program will be conducted using participatory and interactive methods with a mix of lecturettes, small group work, and structured learning exercises, case studies and workshops.
JESSE FRANCIS N. REBUSTILLO
Jesse has extensive exposure in the field of Human Resource Management.
He earned his MBA degree at the Ateneo Graduate School of Business (sans thesis) and BSBA Management course, magna cum laude, from the Aquinas University, Legazpi City. He has a Diploma in Human Resource Development, Compensation Management, Labor Relations, and HR Planning and Acquisition from the Jose Rizal University.
He is a Management and Human Resource Consultant, Training Consultant, Seminar Facilitator and Speaker as he conducts programs on values, leadership, emotional intelligence, work life integration, team alignment, career development, job hunting as well as sales and customer service.
Jesse was the Corporate Human Resources Head of the Philippine Daily Inquirer.
He shifted career to become the Inquirer’s AVP for Sales – Classified Advertising and then was promoted as AVP for Industry Relations.
Jesse was the Editor of the Inquirer’s Working People Section and the Chairman / Editor of ECOP’s Philippine Employer Magazine.
He was the 2011 President of the Philippine Society for Training and Development (PSTD) and the 2016, President of the People Management Association of the Philippines (PMAP), currently the CFO of the Philippine Association of Professional Speakers (PAPS), and a member of the Board of Trustee of the Philippine Council of Associations and Association Executives (PCAAE).
He is now a happy retiree.
Currently he is a Training and HR Consultant of the International Labor Organization (ILO), ECOP and PMAP and teaches HRM subjects at the Masters in People Management, Lyceum Graduate School.
Despite his hectic schedule, Jesse devotes his time as a diligent Special Minister of the Holy Communion at Our Lady of Remedies Parish in Malate, Manila. He is a music lover and knows how to play the piano enjoys bonsai, gardening and baking and to fill up some empty spaces in his appointment book, breeds forty-two dogs and a father to two adopted boys.